When you think about your audience you also have to make sure about using terms that treat people with respect, such as Bias-free Language.
Sometimes we do not pay the necessary attention to what and how are we communicating an information, and sometimes it could be hurtful.
SOLUTION?
Be cautious about expressions that may be biased in different terms, such as gender, race, age or disability. Here are some examples to give you a look of the problem expressions and possible solutions:
- Gender Biased:
- Racially or Ethically Biased:
An Indian dancer---A dancer
- Age Biased:
The law applied to old people ---The law applied to people over 65
Try to leave out the words "man/woman". You can also avoid demeaning or subjective expression; people may find rude if you refer to an individual's disability.
Make that little effort to build a graceful, grammatical and unselfconscious message that you are not excluding or offending anyone.
Always remember...
It is all about YOU.
http://sharewords.com/biasfree.html /
Guffey, M., Loewy, D., Rhodes, K., Rogin, P.. Planing Business Messages. In Business Communication Process & Product (4th brief Canadian Edition, p. 88.)
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